Clarity Packaging

For this project, I created packaging for a conceptual brand called Clarity, designed to support creatives battling art block. The set of glasses, features three interchangeable lenses crafted to help shift perspective and reignite creativity. The packaging design includes an indicator of the severity of the user’s art block, similar to how prescription lenses reflect vision strength. This allows creatives to select lenses that match their current need for inspiration, helping them overcome the specific level of creative block.